VUE CINEMAS: THIS IS NOT A CINEMA film

The brief was to create a dramatic and unified film from a montage of different clips showcasing Vue’s cinematic offerings outside of movies.

To do this we created a series of interlocking animations representing the Vue brand that take you seamlessly out of one world and transition you into another.

Credits

Client: Vue Cinemas

Agency: Joint

Creative Director: Adam Parry

Director: Rama Allen

Production Company: The Mill